The role of design on impressions of a self help website

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The role of design on impressions of a self help website

Post by Jday » Tue Jan 03, 2017 10:52 am

You are invited to take part in an online survey exploring the impact of visual design on engagement with web-based health tools. This project is being undertaken by James Day (, a postgraduate researcher at Bournemouth University as part of a PhD. The research is supervised by Dr Sarah Muir and has been given ethical clearance by a Bournemouth University ethics panel.

What is the purpose of the research?
The aim of this research is to explore the role that the look of a website has on peoples' first impressions and intentions to register with it.

Who can take part?
Anyone over the age of 18 with normal, or corrected to normal (ie with glasses), vision and no experience of colour blindness is welcome to take part.

What does the study involve?
If you choose to take part you will be asked to provide feedback on nine different designs for the front page of a website. For each design you will be asked how much you agree or disagree with a number of questions. In each case an image of the website will be presented above the questions. You will also be asked to complete some brief questions about you. The questionnaire should take no more than 30 minutes to complete.

How can you take part?
If you would like to take part simply click on the link below. This will direct you to further information and a consent form for the study, after which you will be able to take part in the online survey. ... hq8slvs7gp

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